Over 28 years, today’s swipe generated $2 billion. It was written by copywriter Martin Conroy in 1974 for the Wall Street Journal and is considered the most successful direct mail package of…
Month: April 2026
FREE SWIPE: E-DAY! THE DAY THE WORLD RUNS OUT OF GAS
Here’s another swipe from the great John Forde… This hit before my time at Agora Financial, but it was renowned as a very big winner. So it’s worth studying just for that….