Here’s the first event/seminar sales letter I’ve reviewed for you (well, technically it’s DVD recordings of the event but the copy would be pretty similar whether you’re selling the live event or…
Month: February 2026
FREE SWIPE: Keep Salad Greens Fresher Longer–With a Stainless Steel Spoon?!
Here’s a fun swipe from Boardroom Inc, a publisher famous for their “fascination” copy. Long lists of bullet teasers, ramping up perceived product value and reader curiosity. At one-time, Boardroom was the…
FREE SWIPE: Tom’s Confession
Today’s swipe is a classic example of a financial publishing “lifetime offer”… Pay a big one-time-fee (and normally a small “maintenance fee”) and get “free” lifetime access every product and service published…